Mailing exclusion reasons - Function and Publications
OnePlace offers a number of mechanisms to assist firms with eMarketing compliance. The OnePlace system provides several technique for stopping invitations or publications being sent to individuals.
Here is an overview of the exclusions reasons supported by OnePlace.
ConsentImplied Consent (optional) Expressed Consent (optional) Contact statusDeceased contacts Company policiesNo invitations No mailings Client marketing threshold ($/£) – in development Event or Publications specific listsMembership on an anti-list | UnsubscribeUnsubscribe from all communications Communications preferences (customizable)No holiday cards No event invitations No client entertainment No mailings No newsletters No email No bulk email
|
Overview of exclusions workflow
More details
Purpose | How does OnePlace manage this? | Exclusion reason that will appear |
---|---|---|
Implied Consent & Express Consent
Within Europe, data privacy laws within some countries requires either Implied Consent (based on your agreements with your clients to deliver services) or express consent (the client has explicitly identified that they can be marketed to) before you can reach out to contacts and send them marketing communications and/or event invitations. | OnePlace can be configured to enable tracking of implied or express content. If this feature has been enabled and a contact does not have either the “Implied Contact Consent” or “Express Contact Consent” tick box checked, the system will update an Exclusion reason against the contact is the contact is included in a Publication or Function. The presence of the Exclusion reason will exclude the contact from being send the Publication or an invitation to a Function (Event) via the automated integrations with Vuture and/or Concep | No Implied Content No Expressed Consent |
Deceased - Contact Status
| Contacts with a status of Deceased are not shown in search results in the “Manage Contacts” functionality and as such can’t be added into Lists and therefore into Publications or Functions
| Not applicable |
Archived- Contact Status A contact is normally Archived when the firm does not wish to engage with the contact or has lost track of the contact because they have changed roles or jobs.
| On change to a Archived status the “Unsubscribe from all communications” checkbox is auto checked on the contact.
When a contact is added as a Publication subscriber or invitee on a Function, OnePlace will capture an exclusion reason against the contact within the Publication or Function. The presence of the exclusion reason will be honored by the integrations that OnePlace has with eMarketing solutions such as Vuture & Concep. These solutions will stop these contacts from receiving the Publication or an invitation to the Function
| Unsubscribe from all Communications |
No Mailing - Company policy Where a company has explicitly identified that they do not wish their employees to receive marketing communications
| When a contact is added as a Publication subscriber, OnePlace will check the Company record of the contact and if the “No Mailing” checkbox is ticked, an exclusion reason will be captured against the contact within the Publication. The presence of the exclusion reason will be honored by the integrations that OnePlace has with eMarketing solutions such as Vuture & Concep. These solutions will stop these contacts from receiving the Publication
| Company Unsubscribed from all Mail Outs |
No Invitations - Company policy Where a company has explicitly identified that they do not wish their employees to receive event invitations
| When a contact is added as a Function invitee, OnePlace will check the Company record of the contact and if the “No Invitations” checkbox is ticked, an exclusion reason will be captured against the contact within the Function. The presence of the exclusion reason will be honored by the integrations that OnePlace has with eMarketing solutions such as Vuture & Concep. These solutions will stop these contacts from receiving the Function invite
| Company Unsubscribed from all Invitations |
Anti Lists The objective of an Anti List is to build a list of contacts that the firm has decided should never receive communications and/or invitations. As an example, you track competitors and competitor contacts but you want to make sure they don’t receive communications and/or invitations. Similarly, an Anti List could also be used to unsubscribe people from specific Publications | When a contact is added as a Publication subscriber or invitee on a Function, OnePlace will capture an exclusion reason against the contact within the Publication or Function. The presence of the exclusion reason will be honored by the integrations that OnePlace has with eMarketing solutions such as Vuture & Concep. These solutions will stop these contacts from receiving the Publication or an invitation to the Function | Added to Anti-List |
Unsubscribe from all Communications This check-box is enabled for a contact where the contact has specifically asked to removed from all communications and/or invitations from the firm | When a contact is added as a Publication subscriber or invitee on a Function, OnePlace will capture an exclusion reason against the contact within the Publication or Function. The presence of the exclusion reason will be honored by the integrations that OnePlace has with eMarketing solutions such as Vuture & Concep. These solutions will stop these contacts from receiving the Publication or an invitation to the Function
| Unsubscribe from all Communications |
Communications Preferences No holiday cards No mailings No newsletters No email No bulk email
Where a contact does not wish to receive marketing communications or receive a subset of marketing communications
| When a contact is added as a Publication subscriber, OnePlace will capture an exclusion reason against the contact within the Publication. The presence of the exclusion reason will be honored by the integrations that OnePlace has with eMarketing solutions such as Vuture & Concep. These solutions will stop these contacts from receiving the Publication
| Communication Preferences
|
No event invitations No client entertainment
Where a contact does not wish to be invited to events or 1:1 entertainment
| When a contact is added as a Function invitee, OnePlace capture an exclusion reason against the contact within the Function. The presence of the exclusion reason will be honored by the integrations that OnePlace has with eMarketing solutions such as Vuture & Concep. These solutions will stop these contacts from receiving the Function invite | Communication Preferences
|
Related articles